Atlas
Case Study · Full Sail University — Atlas
UX ResearchCommunity StrategyInternship

Turning a Chore into
a Community

Enterprise-scale UX research across 200+ faculty and staff — findings presented to senior leadership and integrated into the LMS/Atlas system still in active use at Full Sail today.

Full Sail University
UX Research Intern
Camaal Moten
2020–2022
Internship / UX Research
01 — Context

The Problem with Atlas

Atlas is Full Sail University's curriculum management system — the platform where faculty build and maintain their courses. It was functional. Faculty just didn't want to use it.

Under the mentorship of Camaal Moten, Director of Curriculum Management, I joined as a UX Research Intern to understand why, and to design a path toward genuine adoption.

The Core Tension

Atlas wasn't failing because of bad UX. It was failing because faculty didn't see themselves as its users — they saw it as an administrative burden imposed on them. That's a much harder problem to solve.

02 — Research Methods

Getting to the Real Why

200+

Survey respondents across departments

11

In-depth user interviews conducted

3

Key personas developed from research

01

Survey Research

200+ responses from Full Sail faculty and staff, mapping attitudes toward Atlas and identifying patterns across departments

02

1:1 User Interviews

11 in-depth interviews with faculty members to surface the emotional and practical barriers to Atlas adoption

03

Monthly Workshops

Recurring sessions with stakeholders to build community and translate research insights into actionable improvements

04

Editorial Articles

Research-informed articles published to build shared understanding across the Full Sail community

03 — Key Findings

What the Research Revealed

01

Perceived as a Chore

Faculty didn't resist Atlas because it was technically difficult — they resisted it because it felt like overhead added to an already demanding job.

02

Missing Community Layer

The platform had no human element. There was nowhere for faculty to share how they used it, see what colleagues were doing, or feel like they were part of something.

03

Trust Gap

Faculty needed to believe that using Atlas well would make a difference — to their courses, to students, and to how their work was recognized.

04 — Personas

Who We Were Designing For

The Skeptic

Tenured Faculty

10+ years experience. Sees new tools as distractions. Won't invest in Atlas unless there's a clear, immediate benefit to students.

The Eager Adopter

New Faculty

Wants to do things right. Gets frustrated when documentation is unclear or outdated. Advocates for Atlas when it works well.

The Middle Manager

Department Lead

Caught between faculty resistance and admin mandates. Needs Atlas to feel manageable for the people they oversee.

05 — Deliverables

What I Built

Research Presentation3 User PersonasMonthly Faculty WorkshopsEditorial ArticlesInterview Analysis
06 — Impact

Work That's Still Working

Long-Term Outcome

The LMS and Atlas are now integrated — a change that traces back to the insights surfaced through this research. Camaal Moten, my supervisor, has noted that this work continues to influence curriculum management at Full Sail to this day.

When I think about what a research internship is supposed to accomplish, this is it — not a report that gets filed away, but a foundation that keeps being built on.

07 — Stakeholder presentation

Translating research into decisions that stuck

Research only matters if it changes something. After surveying 200+ faculty and staff and conducting 11 in-depth interviews across a large institution, I had a lot of data and a short window to make it mean something.

The deliverable wasn't a report — it was a presentation to senior leadership with three user personas and a prioritized set of recommendations clear enough to act on immediately.

The skill

Knowing which findings deserved to lead — and framing them in language that made the decision obvious for people who hadn't been in the interviews.

The findings directly informed the LMS/Atlas integration. That integration is still in active use today.

08 — Work samples

Selected deliverables

Research presentation to senior leadership

Research presentation delivered to senior leadership — findings, personas, and prioritized recommendations

Three user personas

Three personas developed from research: The Skeptic, The Eager Adopter, The Middle Manager

Faculty workshop artifacts

Monthly faculty workshops — building community buy-in across 200+ stakeholders

09 — Reflection

What Research Can Actually Do

The best research doesn't just describe what's wrong — it reframes what the problem actually is. That's what changed everything here.
— On the Atlas research process

Create a free website with Framer, the website builder loved by startups, designers and agencies.